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Screenshot of a breaking news alert e-mail from Q2 2017
Recently we saw Ireland-based AvaFX run a Groupon campaign, selling a 96%-off online trading course. Now, we are seeing Cyprus-based online FX broker Markets.com running an innovative campaign, selling the idea that clients can trade about-to-be-public Facebook stock right after the IPO, expected later this week (click here to see).
There is a tremendous amount of retail investor interest in Facebook’s IPO, not surprisingly, given that more than 900 million people globally use Facebook, in a variety of languages. This makes Facebook itself, as well as its IPO, as a very nice marketing tool for retail-investor-focused online trading firms.
Markets.com’s campaign advertises that traders will be able to trade Facebook stock with up 5:1 leverage, right after its IPO. Facebook’s IPO is expected to price this Thursday, with the company’s shares to begin actually trading on Friday morning on Nasdaq under the ticker “FB”.
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