For those of you who have left a job to start your own business, you'll know that it is an exhilarating yet frightening feeling, all wrapped into one. Even when you have a great idea, and know exactly how you want to execute. Charlotte Day and Niki Nikolaou just left their long-term positions at retail…
Read moreWebmasters and online marketers from across the globe are doing a bit of a scramble job today, as functionality in Google Analytics is down for real time data reporting. Almost anyone running an online business and engaging in online advertising uses Google Analytics and its various tools to track users, and - most importantly - to…
Read moreMobile marketing. Engaging with users on mobile devices. It is something which everyone in the Forex world wants to do better, but not all actually accomplish. Leverate's Yael Warman takes a look at what Retail Forex brokers should know. With FX brokerages having focused extensively on the trading platforms suited for computers and tablets, trading…
Read moreBroker automation is a very hot topic now in the forex world. It is about a lot more than cutting out (personnel) costs. Done right, automation is about making processes more productive - especially essential ones such as sales. Yael Warman, Content Manager at Leverate, takes an interesting look at how marketing automation can make…
Read moreThe Financial Markets Authority (FMA) of New Zealand today has ordered a foreign exchange educator to change its marketing materials on the basis that they were misleading or deceptive, and it had made unsubstantiated statements about its services. Cambrian Corporation Limited (Cambrian) offers training and advice services relating to intra-day foreign exchange trading. In the…
Read moreCySEC-regulated Forex broker Windsor Brokers has joined the lineup of FX companies with redesigned websites. The company is introducing a cleaner, user-friendly interface, with the stress falling on imagery content rather than text. As a result, navigation is easier. In tune with a trend that sees more traders use mobile devices to visit brokers' websites…
Read moreThe article below is a guest contribution from Matt Vann of Oxegen Media, a London based company whose focus rests solely on advertising for retail trading of commodity futures and forex. -- [dropcap color="#000000" font="tahoma"]I[/dropcap]t really baffles me that in this day and age, when computers have been around for an eternity, and web marketing has…
Read moreClients of retail Forex broker FXPRIMUS enjoyed a meeting with their Manchester City FC Heroes. The event is a part of FXPRIMUS' MCFC Heroes campaign unveiled in March this year. The meeting took place on the Etihad Campus at the Indoor Training Facilities, on April 21, 2016. Winners of the Meet Your Heroes competition plus their…
Read moreIn tune with LeapRate's earlier report, FXCM Asia, formerly a part of FXCM Inc (NYSE:FXCM) and currently a subsidiary of Rakuten Securities, has officially rebranded as Rakuten Securities Hong Kong Limited (Rakuten Securities HK). Led by the motto “Amplify Your Forex Trading Power”, the company now has a new logo and a new website –…
Read moreMajor Swiss online financial and trading services provider Swissquote Group Holding SA (SWX:SQN) and Manchester United have today announced they are extending their Global Partnership which will see Swissquote remain as the club’s Official Global Forex & Online Financial Trading Partner. As part of their new portfolio of rights, Swissquote will have an increased presence on…
Read more