LeapRate Exclusive… CFI Financial Group has partnered with the Nissan e.dams Formula E team for season six and seven of the all-electric street racing championship.
The two-year agreement was brokered by Blackcastle Sport, a commercial rights and sports marketing agency focused on motorsport.
LeapRate reminds that earlier this year CFI announced a partnership with Formula E rookie Oliver Rowland, who races in the all electric championship for Nissan E.Dams, and is now a CFI brand ambassador for the next two years.
Hisham Mansour and Eduardo Fakhoury, CFI Financial Group founders and managing directors commented on the news:
We are excited about this expansion towards a full team partnership. Formula E is a global motorsport series, as we are a global brand in our sector, their focus on technology, team work and sustainability, fits extremely well with our own business philosophy and values and in turn creates a great match for success. The Nissan e.dams team thrives for victory and has done very well so far, we are looking forward immensely to being a part of the team’s success over the coming years.
A successful team debut last season saw Nissan take; its first victory at the NYC race, six pole positions, six podiums, and earn the best qualifying team (appearing in the top six qualifiers for every race in season five). Season six kicks off with the first race in Diriyah, Saudi Arabia on November 22 and 23.
Michael Carcamo, Nissan global motorsports director said:
We’re proud to welcome CFI as partner to Nissan e.dams. We share a desire to innovate and succeed, and look to build a strong partnership this season.
Josh Sherry, commercial director at Blackcastle Sport, commented:
This is a very fitting collaboration between two successful and innovative organisations in their respective industries, we’re pleased to have supported this agreement.