MarketsPulse appoints new CEO as founder Rachely Esman becomes Chairman

Binary options software provider MarketsPulse has today announces the appointment of Mickey Winitsky as CEO.

Mr. Winitsky succeeds co-founder Rachely Esman, who led the company since inception. During Ms. Esman’s position she overcame the challenges of establishing a company in a new industry and those of a premium solution provider. Esman will remain active as Chair and continue to be involved in the strategic direction and growth of MarketsPulse and its clients, such as DMM, FXTrade Financial, ETX Capital, and Alpari, among others.

Joining MarketsPulse with over 10 years of vast experience in management roles for technology and operation companies in the lottery and gaming industry, Mr. Winitsky has been appointed to lead the company in its next phase.

Prior to joining MarketsPulse, Mr. Winitsky most recognizable accomplishments were co-establishing Caesars Interactive Entertainment’s US based real-money online casino – the world famous Caesars Palace casino, in addition to activating their acquisition department. Further to that, in the early stages of NeoGames, Winitsky managed the development of their performance marketing channels, and initiated a department for SEO, SEM, and web development.

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“Mickey has a wealth of experience,” commented Ms. Esman, Co-founder and Chair of MarketsPulse. “His acquired skills will not only benefit MarketsPulse, but also brokers using MarketsPulse solutions.” Esman further states, “Our board of directors, majority holders, and me strategically chose Mickey because of his various strengths that will enrich the company.”

“MarketsPulse’s foundation and strength to provide expert level technology and services is ideal for the strategic plan we have in store for the upcoming years,” said Mickey Winitsky, CEO of MarketsPulse. “Using the company’s experience and expertise, we will further our focus on expanding services for the success and growth of brokers using MarketsPulse and will upscale the standard of solutions in the industry today.”

Both the position of CEO and the company’s strategic plan are active as of immediately.

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