November 29, 2014 BY LeapRate Staff

Optimizing customer marketing via Personalization

We're pleased to repost a recent blog by Optimove's Pini Yakuel entitled Ever-increasing Personalization. The full blog post follows, but you can also see the original on Optimove's website. Quick word on Optimove - Optimove’s core technology is based on an innovative algorithmic approach to deep customer analytics, which reliably predicts which marketing actions will be the…

Read more