Tag: forex sports sponsorships

September 06, 2016 BY LeapRate Staff

Using Sports Marketing in heavily regulated Forex territories

There are quite a lot of parallel between the Forex sector and other heavily regulated industries. And that includes how they go about marketing in jurisdictions where marketing is either not formally allowed, or is heavily restricted. What can Forex brokers do in these situations? What lessons are there to be learned from other regulated…

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July 21, 2016 BY LeapRate Staff

Maximizing return on investment from Sports Sponsorships

As we reported recently at LeapRate, more and more marketing dollars from Forex brokers (and other advertisers targeting a young male demographic) are heading toward sports sponsorships. But how can we measure return on those sponsorships? How can we maximize those returns? We are please to present a special guest post on the subject by Stephen…

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November 27, 2015 BY LeapRate Staff

Not just for Forex brokers... Goldman Sachs adds rugby icon Eddie Jones to Japan advisory board

One of the themes covered recently at LeapRate has been the increasing use of sports sponsorships as a branding and marketing tool in the online trading world. A number of leading European soccer clubs have Forex sponsors, including iconic clubs Manchester United, Atletico Madrid and Messi's Barcelona FC. Forex brokers sponsor other action sports such as…

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