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Screenshot of a breaking news alert e-mail from Q2 2017
The Wall Street Journal announced that is bringing to life the daily drama of the U.S. stock market through a new WSJ Augmented Reality experience built with Tango.
WSJ AR projects a holographic 3D view of the live U.S. stock market onto the real world, offering a new way to see how every stock is performing at-a-glance. Companies are drawn as colored bars grouped into industries which together create a 3D terrain that gives a quick read of how the market is moving, and which companies are driving it.
Users can place the hologram on a table or floor, and explore the rising and falling sectors of the U.S. stock market with their camera. As they walk around the hologram, they can swipe to rotate for a better view or get in close for a more detailed look at individual stocks, including the stock’s current price, up-to-the-minute data, and headlines about the company from Dow Jones newswires.
For the first time, the WSJ AR experience also allows users to share what they’re seeing with people thousands of miles away leveraging technology originally intended for gaming. Users can invite others to watch as they rotate the market, flip it upside-down, and highlight stocks in the hologram.
New features include the ability to keep track of your favorite stocks in a watchlist, filter the market by percent change, and change the view to show performance over one week to one year.
When you bring the experience of markets into augmented reality, it opens up a whole new paradigm for how we visualize data and make it interactive and engaging for audiences,” said Roger Kenny, Design Tech Lead, VR at Dow Jones.
The WSJ AR app built with Tango is available for download from Google Play.