At a time in which customer acquisition cost is high and effective retention is critical, CPattern's Vice President of Business Development Fadi Jaber talks to Andrew Saks-McLeod about how to ensure cost-efficient retention via the company's automated retention system
Read moreKarinza CEO and founder Karin Zalcberg discusses the most effective method for FX firms to acquire and retain clients, highlighting how to avoid common mistakes and increase ROI
Read moreOptimove assesses the difference in trader activity between FX and binary options businesses in order to ascertain the need for a systematic approach to client retention - a factor which is a high priority for all firms in the industry.
Read moreA clever approach to client retention by Saxo Bank as Forward Outrights of up to twelve months introduced Saxo Bank released a series of forward outrights on 115 crosses on Friday last week. With this addition, the company provides a trading environment which may well cater toward the more conservative trader who wishes to hedge…
Read moreSystem provides alerts about critical behavior of traders to enable broker’s retention agents to target and engage Retention automation and marketing software is a very lucrative niche for companies that can develop a system that provides deep insight and results. CPattern is one of those companies, and has launched a new retention alerts tool for…
Read moreLeverate shares data from a recent client installation. Forex software platform provider Leverate announced today that its Sirix social platform, at an unnamed FX broker client, resulted in 1.5 million client visits (over a month), 240,000 trades, and a 55% increase in the time traders spent in the environment. Leverate also pointed out the importance of…
Read moreInclude margin alerts, direct deposit from Sirix, and demo-to-real reminders.
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