Former LCG execs lead rebranding at AFX

CySEC and FCA-UK regulated financial investment firm, AFX Capital announced today that it has renamed as AFX Group.

The company says the move is the first step in their long term plan to create a scalable business structure under the AFX Group corporate umbrella in order to support further growth on a global scale.

As part of the renaming process, the Group has consolidated its diverse range of investment products under two brands – Quantic and SuperTradingOnline (STO).

Quantic

auanticQuantic will continue to provide a successful world-class asset management service and has also recently added a unique incubation programme, seeking to uncover and support the world’s best trading talent.

In addition to this, Quantic has secured Societe Generale, the French global investment bank, as a multi-product prime broker and will begin offering category-leading liquidity solutions in the coming months. This will be operated through the new Quantic Prime division.

Francois Nembrini, Global Head of Sales and Liquidity Management at Quantic said:

“Consolidating asset management, incubation and clearing & institutional execution under one brand provides us with a strong business structure. Those three activities leverage each other and will enhance Quantic’s core and diverse capabilities to develop successful asset management solutions.”

STO

stoSTO offers a dynamic online trading environment, enabling clients to trade across forex, stock index, equity, commodity and bond markets on the popular MT4 and AFX Fast platforms.  The brand has also upgraded its current affiliate program, providing flexible revenue share, CPA and CPL plans to affiliates and introducing brokers.  With improved services, a wider range of financial products and exceptional client support, STO is embarking on an ambitious expansion plan.

Manuela Mazzacco, CEO at AFX Group commented:

“As our company has evolved, we have applied our experience, knowledge and commitment to meet new challenges, develop exciting opportunities and be the best for our clients. We believe that the new name will help us integrate a wide variety of innovative financial solutions under one roof, so our clients can enjoy a seamless experience that is second to none.”

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