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Screenshot of a breaking news alert e-mail from Q2 2017
Global social trading network eToro has joined the wave of Forex companies sponsoring sports teams in a bid to break the traditional limits of financial marketing. The company today announced a partnership with West Ham United, the famous East London football club.
The agreement will see eToro become the club’s first official social trading partner from the onset of the 2015/16 season.
This three year deal happens at an exciting time for both eToro and West Ham. Recently eToro has secured significant funding from three major banks – Russia’s Sberbank and China’s Ping An, as well as Germany’s Commerzbank.
The social investment expert is also working on its ground-breaking new trading platform, set to be rolled out in the coming months. The new platform supports beginners into the world of investing but also gives more experienced traders and investors the opportunity to manage their funds and get copied by other traders.
West Ham has qualified for next season’s Europa League and are currently recruiting a new manager to take the Club to new heights. As they prepare to say goodbye to the Boleyn Ground next season and move to London’s world-famous former Olympic Stadium in August 2016, they are on course for two of the most exciting seasons in their illustrious history.
Yoni Assia, CEO and Co-founder of eToro, commented: “We are delighted to be partnering West Ham United at this exciting time for both us and the club. This deal reflects a number of positive growth areas for our business as well as the ambitions of the eToro brand in the UK and across the world. We really see this as a leap into the premier league for eToro!”
Felicity Croft, Commercial Director of West Ham United, added: “We are delighted to form this partnership with eToro, and we look forward to working closely together over the years to come. Many of the biggest Clubs in England have agreed partnerships with social trading companies in recent months, and for West Ham to attract such a large and globally-successful player in this sector is a sign of our growing global reach and ambition. It is clear that leading brands can see the exciting future that lies in store for West Ham United and are buying in to our potential.”
eToro believes in empowerment and the value of opportunity and have entered into the world of football sponsorship to partner with a team who hold the same values. West Ham’s plans for the future are in tune with those of eToro and both organisations are excited to be growing together in the years ahead.