Fortex hires Victor Hendrix from Beeks Financial Cloud as EVP Global Infrastructure Sales


Institutional FX trading solutions provider Fortex Technologies Inc has announced that Victor Hendrix has joined the company to create and lead its newest division XCLOUD. A global cloud server grid, XCLOUD offers liquidity-agnostic and broker-neutral trading Infrastructure as a Service (IaaS) to support all trading platforms and all bridge middleware.

XCLOUD offers premium hosting and connectivity solutions from Equinix IBX data centers in New York NY4, Hong Kong HK3, and its newest location in London LD5.

Victor Hendrix Fortex
Victor Hendrix, Fortex

Victor Hendrix left Beeks Financial Cloud Group PLC (LON:BKS) in December, having served as Global Director of Sales and Marketing for nearly two years. He has also been a proprietary FX trader and software project manager since 2005. His leadership of Beeks revenue growth was directly instrumental to its public listing (IPO) on the Alternative Investment Market of the London Stock Exchange.

In his new role, Mr. Hendrix will lead Fortex’s efforts to grow the XCLOUD brand. Victor Hendrix commented:

Fortex’s industry-leading technologies already include an award-winning ECN trading platform, web trading platform, and bridge order management software. Our newest opportunity is to deliver the message that XCLOUD® will offer brokers and traders alike the superior trading infrastructure and connectivity to the liquidity that they need, and that our clients will have complete flexibility in their selection of Liquidity Provider(s) and bridge middleware technologies. XCLOUD® is not confined to Fortex ECN or Bridge OMX clients, but rather is open to all FX participants, vendors and providers.

Prior to entering the FX industry, Mr. Hendrix enjoyed an eighteen-year career as an Air Traffic Control Specialist in both the U.S. Navy and the Federal Aviation Administration. He holds baccalaureate and graduate degrees in Aeronautical Science and Aerospace Management.

Commenting on this recent appointment, Daniel Chen, CEO of Fortex Technologies, said,

Victor’s experience in FX trading, software and hardware, coupled with his proven track record of success in relationship building and revenue growth made his addition to the Fortex team an easy decision. His expertise and focus on quality brand recognition will be instrumental to the success and growth of the XCLOUD® global footprint.

Fortex is the a leading ECN platform, with up to $12 billion of daily volume in currency, metals, energy, and CFD trades and 500,000 tickets a day for tens of thousands of traders around the world. The company’s powerful Fortex 6 platform, sophisticated cloud infrastructure, and middleware solutions have revolutionized currency, commodity, and equity trading. Today, traders, broker dealers, market makers, money managers, banks, hedge funds, and investors around the world rely on Fortex to facilitate trade execution and support sophisticated trading strategies. Some of the world’s most successful currency trading firms have built their FX businesses on the Fortex platform. Fortex is headquartered in Redwood Shores, California with offices in New York, Mexico City, Hong Kong, and Shanghai. The company has been in business for more than 20 years and is privately held.

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Fortex hires Victor Hendrix from Beeks Financial Cloud as EVP Global Infrastructure Sales

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