IG Group banning all traffic from websites containing Binary Options content – LeapRate Exclusive

IG Group office

LeapRate Exclusive… LeapRate has learned that online trading industry leader IG Group Holdings plc (LON:IGG) has instituted new policies with regards to Binary Options.

Specifically, IG has decided to distance itself from the Binary Options product in most geographies around the world.

IG has decided that it will no longer promote binary (and what it now calls ‘Digital 100’) products via affiliates, except in the US (where the company runs the regulated Nadex binary options exchange) and in Japan, where likewise binary options are a licensed product.

IG is immediately withdrawing all binary marketing tools, and will no longer accept any traffic from websites or pages with content on binaries.

IG has instructed its affiliates, that if they have any sites with URLs containing the word ‘binary’ or a related term, that they remove all banners or links to IG from those pages effective immediately (again, except in the US and Japan).

Any websites that are not primarily about binaries but contain binary options sections, IG is demanding to remove links to IG from these sections only.

IG has informed its affiliates that it will not be paying any further commissions on traffic from binary-focused sites or pages, although it will of course honor any payments already due.

The full notice sent out by IG to its affiliates follows:


Changes affecting binary promotions

Dear Affiliate:

IG has recently decided that we will no longer promote binary/digital 100 products via our affiliates, except in the US and Japan.

This means with immediate effect we’re withdrawing all binary marketing tools for affected countries, and will no longer be able to accept any traffic from websites or pages with content on binaries.

  • If you have any sites with URLs containing the word ‘binary’ or a related term, please remove all banners or links to IG from these immediately (except in the US and Japan)
  • For any websites that are not primarily about binaries but contain binary sections, please remove links to IG from these sections only

We regret that we won’t be able to pay any further commission on traffic from binary-focused sites or pages, although we will of course honour any payments already due.

You’re very welcome to continue using our other marketing tools and promoting IG on any websites and pages that are not binary-related, or that operate in the US and/or Japan only. Please get in touch if you would like to discuss alternative ways to be affiliated with IG.

Thank you for partnering with us. If you have any questions, please don’t hesitate to contact us.

Kind regards

IG Affiliate Team

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