IG Group partners with Survation for Brexit referendum polling

Leading UK online trading firm IG Group Holdings plc (LON:IGG) has announced a partnership with market research company Survation to deliver a series of polls ahead of the EU ‘Brexit’ Referendum vote on June 23. Survation is a leader in political polling.

IG GroupThe collaboration will see three polls published in the run-up to the Brexit referendum, to provide IG clients with up-to-date information to help them make informed trading decisions. The results will be broadcast on IG’s live video service that delivers the latest news and opinion on the financial markets at key points in the trading day.

The first poll will be broadcast live at 1.30pm on Wednesday 27th April, in a show featuring Damian Lyons Lowe, Founder and Chief Executive of Survation, and Matt Brief, Head of Dealing at IG Group. It can also be viewed live on IG’s website at www.ig.com/uk/eu-referendum.

The polls will be based on telephone interviews with over 1,000 adults across the UK. This methodology has proved to be the most accurate during the UK’s recent referendums on the Scottish independence.

Alongside this polling data, IG has an EU Referendum Barometer measuring IG client sentiment ahead of the Brexit vote on June 23. The data is based on the political binary market IG has developed for clients to trade on. As of 8am this morning IG clients believe there is a 74.5% chance of the UK voting to remain in the EU, which is the highest it has been in the campaign so far.

Matt Brief, Head of Dealing at IG Group, comments,

The EU referendum is one of the key events facing financial markets in 2016. The pound fell to a seven-year low when the referendum was announced, as global traders responded to the possibility of the UK leaving the EU, and more volatility is expected as the referendum approaches. At IG we provide our clients with up to the date unbiased information, expert opinion and analysis tools via our website IG.com and our award winning trading platform and apps. These polls with Survation are an important aspect of this function.

By providing both the data from our binary on the EU referendum with market leading polling from Survation we are helping equip clients with the information they require to make informed trading decisions.

Damian Lyons Lowe, Founder and Chief Executive of Survation, comments,

Following on from our telephone polls earlier this year on the critical question of the UK’s EU membership, we are delighted to be partnering with IG Group for this new polling series. Survation will be using our custom telephone methodology used in our EU February and March polling, enabling IG’s clients to observe public opinion trend over time from tomorrow’s polling and onward heading toward the all-important June 23rd vote.

Survation have collated their latest polling data and analysis on the EU Referendum at www.survation.com/eu-referendum/.

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