Major Swiss online financial and trading services provider Swissquote Group Holding SA (SWX:SQN) and Manchester United have today announced they are extending their Global Partnership which will see Swissquote remain as the club’s Official Global Forex & Online Financial Trading Partner.
As part of their new portfolio of rights, Swissquote will have an increased presence on matchdays at Old Trafford. Swissquote brand will appear on the Club’s pitchside LEDs during Barclays Premier League, FA Cup and League Cup games as well as post-match interview backdrops.
The partnership will provide Swissquote customers and Manchester United fans with the chance to win hospitality tickets as well as a range of experiences such as attending a first team training session at the Aon Training Complex in Carrington and travelling with the team for away European fixtures. Swissquote and Manchester United will also be collaborating on social media to give Manchester United fans exclusive access to the latest Swissquote content with members of the Red Devils squad throughout the season.
Swissquote Chief Executive and Co-Founder Marc Burki commented:
“We’re delighted to announce an extension to our Global Partnership, uniting with the world’s most popular football club Manchester United. The new deal reflects the ongoing success in the development of our global brand, particularly in our key markets of the Middle-East and Asia. So far our partnership has seen us offer fans engaging content with their favourite United stars, highlighting the parallels between the worlds of football and Forex trading. We are looking forward to working even closer with the club who share our values of passion, integrity, teamwork and an unwavering commitment to excellence.”
Manchester United’s Group Managing Director Richard Arnold commented:
“We are delighted Swissquote has not only extended its partnership with us, but enhanced its offering to our global community of 659 million followers. In a short space of time we have already achieved a lot together, thanks in no small part to what we have in common; we both strive for perfection, look to innovate and most of all be industry leaders.
We have recently secured some new, exciting partnerships however it is equally important for our long-term success that we can maximise opportunities with existing partners. In this case, Swissquote has learnt of the true value of working with us after experiencing first-hand what the partnership can achieve.”
For the full press release on the extended partnership, click here.